![]() ![]() He might have antisocial tendencies, but he also constantly seeks validation from others and is terrified at the idea of losing his social status.īesides, the core message of this boys’ club is sadly familiar – life is a permanent struggle between those who dominate and those who are dominated. Although Bateman’s bloodlust is largely seen as a critique of capitalist greed, the character is also enthralled by consumerism and power. In the movie, the identity of the Wall Street banker is a lot more complex. “They aren’t popular – they’re a bit like me.”īut film critics debate the sigma interpretation of Bateman’s character. “They know where they want to go and they’re a bit different from other people,” he says. It’s just fiction.”īefore Fred fell down the sigma content wormhole, he was watched personal development videos on YouTube and TikTok, and discovered his favourite role models in the lead characters of Peaky Blinders, Mad Men and, of course, American Psycho. “I can understand why people think it’s disturbing that our role model is a serial killer, but what inspires us is everything else about Patrick Bateman. “I didn’t know about sigmas until I came across the videos about Bateman a few months ago,” says Fred, 26. “They’re at the top with the alphas, but they’re outside the hierarchy.” ![]() Sigmas “are known as the rarest males on earth, which makes them irresistible to women,” says TikToker Sel Nakim in an explainer video with almost 900,000 likes. In 2023, #sigma has over 46 billion views on TikTok. Bateman represents a new model of masculinity: The “ sigma male”, inexplicably named with another random ancient Greek letter.Īccording to Google trends, the “sigma male” search term first appeared in early 2021 and quickly gained popularity over the past two years. He’s neither an alpha (a dominant asshole at the top of the social hierarchy) nor a beta (a submissive loner who’ll never get a girl). Bateman is hailed for not conforming to the models of masculinity that’ve arisen on the web 2.0. No shit: Men online are more lost than ever, to the point of turning an actual psychopathic killer into a point of reference. Based on Bret Easton Ellis’s book of the same name, its crude and graphic violent scenes all but guaranteed controversy - not that it's stopped people from turning Bateman into an idol. For those who need a recap, American Psycho tells the story of Bateman, a golden boy banker who basically succeeds in everything he does, despite slowly sinking into madness as he murders people.
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